Written from what's already out there
Your services, your areas and your reviews, pulled from your Google listing and your website. If something's missing we ask, rather than make it up.
Landing pages & Google Ads · Since 2000
A page that turns clicks into calls, and the ads to fill it.
We build a fast page for your business from your Google listing, your reviews and your website, host it, and send every enquiry straight to you. Add Google Ads and we run those too, so the people searching for what you do land somewhere that gets them to pick up the phone.
From $297 a year. Google Ads management free for your first two months, and no lock-in.
What the numbers say
We looked at 8,419 Australian small businesses online. This is the middle of the market.
Readings taken from the outside, the way a customer's phone sees each site. Times are medians rather than averages, so one disastrous site doesn't drag the picture somewhere no real business sits.
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7.0s
Before the main content appears
Measured the way Google tests, on a mid-range phone over mobile data. Half the sites we read are slower. Most people don't wait; they tap the next business.
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78%
Take longer than four seconds
Four seconds is Google's own line for a poor page. Past it, it's not only visitors leaving: a slow page also lifts what you pay for every click that lands on it.
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5.0%
Show "Not secure" in the address bar
One in twenty. Most have this right, but if you don't, the warning sits right beside your business name.
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30.2%
Have no website of their own
A Facebook page, a directory listing or a booking page standing in for one. Fine until you advertise; then you're paying to send people somewhere you can't change.
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14.7%
Are advertising on Google
About one in seven. In most trades and most suburbs the top of the page is less crowded than it looks.
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21.9%
Of those, measure nothing
About one in five businesses paying for clicks have no analytics on the page the clicks land on, so budget and bids are set on instinct.
Measured November 2026. The share without a site of their own covers all 8,419 businesses; the other figures cover the 5,473 with a site of their own we could read (speed covers 5,412 of those). Speed is a lab test on a deliberately throttled connection, so read it as a stress test rather than a stopwatch. Everything here is visible from the outside, without access to anybody's accounts.
What every plan includes
One page that does one job well.
Not a fifteen-page website and not a six-month project. For most trades the page that wins work says what you do, where you do it and why people pick you, then makes it easy to ring.
Quick on a phone
Most people who find a tradie find them on a phone, often on mobile data. The page is built to load in a moment there, which is also what Google rewards when you pay for clicks.
Change it yourself
Swap a photo, add a service or update a price in our page editor, made for people who've never built a website. Changes go live as soon as you publish.
Every enquiry in one place
Form enquiries are emailed to you the moment they arrive and kept in your client portal, so nothing gets lost in a phone or a spam folder.
Hosting taken care of
Hosting, the security certificate and updates are included. Use your own domain, or we'll put it on ours. It can sit alongside a website you already have.
Made to get the call
Your number one tap away on every screen, and a short enquiry form for people who'd rather not ring. Nothing between someone deciding to call and the call itself.
Try it first
See a landing page for your business before you spend a cent.
Find your business and we'll build a demo page for it in about two minutes. Look it over, show whoever else has a say, and keep the link for 30 days. If you like it, we'll pick it up from there.
Build my free demoPlans
Start with the page. Try our ads management free for two months.
Both ads plans start with two months of management free. You pay for your page and Google's clicks, nothing more to us, and by the end your client portal shows what that spend brought in: the calls, the enquiries and the jobs they turned into. Then you decide.
Page
Your page, hosted, with every enquiry sent to you.
$297a year
About $25 a month, billed yearly. Both ads plans build on it.
- Your landing page, written and built for you
- Hosting and security certificate
- Client portal with every enquiry, each one emailed to you as it arrives
- Edit it yourself in our page editor, whenever you like
- Your own domain, or ours
- Support by email
Ads Starter
For getting found on Google without a big commitment.
$99a month
Management free for two months Then month to month, plus your page at $297 a year.
- Everything in Page, plus:
- A Google Ads campaign for your main service and area
- Calls and enquiries counted as conversions
- Checked and adjusted every month
- A plain-English report each month
- Support by email
Our pick for most trades
Ads Managed
For when the phone needs to ring every week.
$220a month
Management free for two months Then month to month or $1,980 a year, plus your page at $297 a year.
- Everything in Page, plus:
- Google Ads campaigns for each of your services and areas
- Search terms, bids and budget reviewed every week
- A tracking number, so you know which calls came from ads
- Your page tuned to what the ads show is working
- A plain-English report each month
- Support by email
Ad spend is on top, and it's your call. You pay Google directly for the clicks, at a budget you set and can change whenever you like. Our fee is for the work, never a cut of what you spend.
No lock-in, and the page is yours. Stop whenever you want and keep the page you've paid for. Prices include GST.
Your client portal
Every enquiry in one list, and what came of it.
Log in and see every enquiry your page has brought in: who, what they asked for, and whether it came from your ads or found you another way. Mark the ones that turned into work, and the ads learn which kinds of enquiry are worth paying for.
- Each enquiry emailed to you the moment it arrives, and kept here
- Mark them as booked, not a fit, or spam
- Your monthly report, in plain English, in the same place
- Calls from your ads listed too, on Ads Managed
- Your page editor, for changes whenever you want them
- Megan R.Pool green after the rain, can you come this week? New
- Daniel T.Quote for a fortnightly service, salt pool Booked
- Call, 0412 ••• 3182 min 14 s · recorded Booked
- Priya S.Do you do commercial pools? Body corporate Not a fit
How it works
From a demo to the phone ringing.
- See a demo Build one for your business in a couple of minutes, free, with no card and no call.
- We set it up We finish the page with you, put it live, and set up the ads if your plan has them.
- Enquiries come to you Calls go straight to your phone and forms land in your inbox. Each month we tell you what came in.
Questions people ask
Something else? Ring 1300 856 550 or send us a message.
Do I need a website already?
No. The page works on its own, and for plenty of trades it's all they need. If you already have a website it can sit alongside it, as the page your ads send people to.
How much should I spend on ads?
That's up to you, and you pay Google for it directly. We'll suggest a starting budget for your trade and area, and you can raise, lower or pause it whenever you like.
Is there a contract?
No lock-in on any plan. The page is paid yearly, and ads management starts with two months free and then runs month to month, so you can stop whenever you like.
What do the two free months include?
Our ads management: setting up your campaign, running it, and your reporting, with no management fee. You pay for your page as usual, and for the clicks you choose to buy from Google. By the end you'll have real numbers in your client portal, what you spent and the work it brought in, so you can decide whether it's paying its way.
What happens to my page if I leave?
You keep it: you've paid for it. We'll hand the page over so you can host it wherever you like. It won't be connected to the client portal any more, so enquiries from the form would need a new home, and we'll tell you exactly what to change.
How do I pay for the ads?
Straight to Google. We set your campaign up in our agency account and make you its billing contact, so you pay Google directly, see every charge, and control the card it goes on. Running it from our side is what connects your ads to your client portal, call tracking and monthly report.
How quickly can it go live?
Usually within a few working days of you approving the page. If you've already built a demo, most of the work is done.
Can I make changes to the page?
Yes, whenever you like. Your client portal has a page editor built for people who've never made a website: change the words and photos, add a section or move things around, and publish it yourself, with no waiting on anyone.
Can I use my own domain?
Yes. We'll walk you through pointing it at the page, or do it for you. If you don't have one, the page can live on ours.
What does the demo cost?
Nothing. It's built from your Google listing and website, it stays up for 30 days, and building one doesn't sign you up for anything.
Get started, or ask us anything
Tell us your business and which plan you're looking at, and we'll come back to you, usually the same working day. A phone call is quickest if you'd rather talk it through.
We're a small Australian agency. We started in 2000 doing search engine optimisation and moved into Google Ads as it became the quickest way to put a small business in front of someone already looking, so this reaches the people who'd actually do the work.
- Phone
- 1300 856 550
- hello@1stplacedesign.com
- Trading as
- 1st Place Design Pty Ltd
- ABN
- 58 114 236 798